外贸英语函电 内容简介

本书为“21世纪高等职业教育规划教材双证系列（国际商务类）”之一。
　　本书系统地介绍了当前外贸业务中常用信函尤其是电子邮件的基本格式、拟写方法与技巧。按照外贸业务磋商过程中各个环节的顺序，设置不同的业务情境，附有各情境下的例信，并提供了大量的常用语句。本书以外贸业务流程中不同环节为项目，项目下设置不同的任务，较完整地体现了外贸业务各环节中可能遇到的写作情境。同时，通过“知识链接”补充每个项目信函的写作技巧、文本特点、翻译难点、关键词汇等内容，帮助读者更好地掌握该项目信函的写作要求和技巧。每个项目还设有“操练”环节，从微观和宏观两个角度把握外贸英语信函写作的语言点和篇章结构，起到检验和巩固的作用。
　　本书不仅可以作为涉外方面专业学生的教材，也可作为外贸从业人员及业余自学者学习用书和工具书。

外贸英语函电 目录

the layout of a business letter
　structures of a business letter
　example
　styles of a business letter
　principles of writing a business letter
　knowledge interlinkage
project one establishing business relations
　task 1 self-introduction by the buyer
　task 2 self-introduction by the seller
　task 3 re-establish business relations with a former customer
　task 4 self-introduction by manufacturer
　notes
　useful sentences
　knowledge interlinkage
　practice
　do-it-yourself
project two enquiries, offers and counter-offers
　task i a general enquiry
　task 2 a specific enquiry
　task 3 a non=firm offer
　task 4 a firm offer
　task 5 a counter offer on prices
　task 6 a counter offer on other terms
　notes
　useful sentences
　knowledge interlinkage
　practice
　do-it-yourself
project three order and contract
　task 1 placing an order
　task 2 covering letter with purchase order
　task 3 acceptance of an order
　task 4 declining an order
　task 5 a repeat order
　task 6 sending sales confirmation
　notes
　useful sentences
　knowledge interlinkage
　practice
　do-it-yourself
project four payment
　task 1 urging establishment of l/c
　task 2 advising establishment of l/c
　task 3 asking for amendment to l/c
　task 4 asking for the extension of l/c
　task 5 asking for easier payment
　task 6 asking for payment by t/t
　task 7 accepting d/p payment
　notes
　useful sentences
　knowledge interlinkage
　practice
　do-it-yourself
project five packing
　task 1 proposing packing requirements
　task 2 reminding of the packing requirements
　task 3 instruction for shipping marks
　task 4 complaining about the packing conditions
　task 5 inability to meet the packing requirements
　notes
　useful sentences
　knowledge interlinkage
　practice
　do-it-yourself
project six shipment
project seven insurance
project eight complaints, claims and settlements
project nine agent
appendix

外语 大学英语 大学专业英语教材

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