商务英语写作实训 本书特色

《商务英语写作实训》：“十二五”规划商务英语高职高专系列教材

商务英语写作实训 内容简介

本书共分四个部分，十四个单元。本教材适用于高职高专英语专业二年级在校学生，或具有一定基础英语写作能力的学习者。

商务英语写作实训 目录

Part 1 IntroductionChapter 1 An Introduction to Business WritingPart 2 Routine, Negative, and Persuasive MessagesChapter 2 Company IntroductionChapter 3 InvitationsChapter 4 Inquiries and RepliesChapter 5 Refusal LettersChapter 6 Letters for Complaints and AdjustmentsChapter 7 Sales LettersPart 3 Five Common TypesChapter 8 MemosChapter 9 EmailsChapter 10 MinutesChapter 11 QuestionnairesChapter 12 Business ReportsPart 4 Communicating for EmploymentChapter 13 Job-Application Cover LettersChapter 14 ResumeReferences

商务英语写作实训 节选

《商务英语写作实训》内容简介:根据目前高职教育提出的“工学结合，项目为中心，案例驱动教学，边讲边练”为核心的理念，本教材着眼于提高学生实际操作能力和就业能力，采取模块化、多案例、互动式、重实训的编写方式，课程内容以适度够用为标准。 《商务英语写作实训》主要适用于全国高职高专院校英语专业的商务／应用／外贸英语方向以及国际贸易或财经类专业的学生。

商务英语写作实训 相关资料

插图：A complaint letter, also known as a claim, informs a business that an error has beenmade or that a defect has been discovered concerning a product or service. It also serves asa legal document notifying the recipient that a cot'rection or adjustment is being requested.Writing a complaint letter or a claim is just one of the possible ways to show thatyou are dissatisfied or you feel you were mistreated by a business; others includekeeping silent and taking it as a bad luck, shouting out your anger on the phone ormaking a face-to-face encounter. While many complaints can be made via phone or inperson, a complaint letter usually indicates more formality and seriousness.The objective of a complaint letter is far more than releasing your dissatisfaction.You write a complaint letter for some more practical purposes, for example, requestingcompensation for or replacement of defective or damaged merchandise. If you deal with'it tactfully, you can often get the requested action, especially if relatively small amountsare at stake. Otherwise, you are likely to receive no or delayed responses, which in turnwill bring you more dissatisfaction. Whether you are writing a complaint letter to a selleras an end user or to',a supplier as a seller, your purpose is the same, i.e. to express yourdissatisfaction about certain: problem derived from imperfect products or services and askfor solutions to the problem.To achieve your objective, you may frankly express your feeling about the problemwith all the angry words available to you. Or you may simply urge the recipientrepeatedly to take actions to solve the problem. Or you may provide all the necessaryfacts for solving the problem. However, in actual effects, your anger will only give therecipient more hesitation in responding, and your repeated urge alone will confuse therecipient about what is being complained of. What will get a better result is the facts tha

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