商务英语函电
商务英语函电作者:王晶 开 本:16开 书号ISBN:9787513540872 定价:26.9 出版时间:2014-03-01 出版社:外语教学与研究出版社 |
商务英语函电 本书特色
《商务英语函电》系统地介绍了商务英语写作常用文体的基本知识,包括备忘录、会议记录、电传传真及各类商务信函的格式、常用语句和写作技巧,并附有外贸业务往来函电实例。本书同时还介绍了各类协议、合同的写作方法和语言文字的应用,并例举若干合同、协议实例。
商务英语函电 目录
chapter 1 basic knowledge of business letter writing1.1 internal communication network
1.1.1 formal communication channels
1.1.2 informal communication channels
1.2 external communication network
1.2.1 formal contacts with outsiders
1.2.2 informal contacts with outsiders
1.3 principles of business communication
1.4 format & elements of a business letter
1.4.1 format of a business letter
1.4.2 elements of a business letter
1.4.3 envelope addressing
chapter 2 internal communication in writing
2.1 notices
2.1.1 format of a notice
2.1.2 types of notices
2.2 notes
2.2.1 format of a note
2.2.2 types of notes
2.3 memos
2.3.1 format of a memo
2.3.2 types of memos
2.4 agenda
2.5 minutes
2.5.1 format ofaminute
2.5.2 types of minutes
chapter 3 telecommunication
3.1 telex
3.1.1 format of a telex
3.1.2 rules for writing a telex
3.1.3 composing a telex
3.2 fax
3.3 e-mail
3.3.1 advantages of an e-mail
3.3.2 format ofane-mail
chapter4 establishing business relations
4.1 letter of request
4.2 status inquiry
chapter 5 inquiries and offers
5.1 inquiries
5.2 offers
chapter 6 response to an offer/quotation
6.1 entire acceptance
6.2 conditional acceptance/counteroffer
6.3 offer declined
chapter 7 terms of payment
7.1 remittance
7.1.1 types of remittance
7.1.2 application of remittance
7.2 collection
7.3 letter of credit
7.3.1 parties concerned in an l/c
7.3.2 process of issuance and operation of an l/c
7.3.3 types of l/c
7.4 rules for writing letters concerning payment by l/c
chapter 8 insurance
chapter 9 packing and marking
chapter 10 shipment
chapter 11 complaints and claims
appendix i business contracts/agreements
appendix 2 business reports
references
外语 行业英语
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