跨文化交际教程新编 本书特色
本教程遵循理论性和实践性结合的原则，体现国际在该领域研究的前沿信息，以跨文化交际学的基本理论和主要内容为基本理论框架，结合其他相关理论知识，阐述文化和语言之间的相互关系、文化价值观对语言和交际的影响作用、跨文化交际过程中的文化差异在言语及非言语方面的主要表现，以及在不同的交际场合中不同文化差异的具体表现。另外，本教材以真实案例分析、交际失误分析和中英文化交流模拟练习诠释理论，加深学习者对语言、文化和交际之间的关系，帮助学习者解决在跨文化交际中因文化差异所产生的困惑和问题，提供在处理不同语境下的跨文化交际问题时的基本知识和技能，以提高学习者的跨文化交际意识和能力。
跨文化交际教程新编 内容简介
本书针对英语学习者对外交往和语言学习的需求，进行多方位的文化对比，介绍处理不同语境下跨文化交际问题的基本知识和技巧。通过案例分析，使学习者了解中芦文化差异和文化冲突，加深对语言、文化和交际之间关系的理解，从而提高对交际误区的洞察力和跨文化交际能力。
跨文化交际教程新编 目录
前言
unit 1 intercultural communication
1.1 definition of intercultural communication
1.2 forms of intercultural communication
1.3 reasons for increasing intercultural communication
1.4 the importance of studying intercultural communication
1.5 the rise ancl development of intercultural communication study
summary
exercises
unit 2 culture and communication
2.1 culture
2.2 communication
2.3 intercultural communication shocks
summary
exercises
unit 3 culture and language
3.1 language
3.2 the relationship between language and culture
summary
exercises
unit 4 intercultural differences in verbal communication
4.1 cultural differences at lexical level
4.2 cultural differences in idioms. proverbs and sayings
4.3 cultural differences at syntactic level
4.4 cultural differences at discourse level
4.5 cultural differences at speech act level
summary
exercises
unit 5 intercultural differences in non-verbal communication
5.1 non-verbal communication
5.2 non-verbal communication and culture
5.3 interpretation and management of non-verbal communication in cultures
summary
exercises
unit 6 intercultural differences in business and educational contexts
6.1 context and communication
6.2 intercultural differences in business context
6.3 intercultural differences in educational context
summary
exercises
unit 7 giobalization and cultural diversity
7.1 globalization
7.2 cultural diversity
summary
exercises
references
