商贸英语-(含光盘) |
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2020-06-15 00:00:00 |
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商贸英语-(含光盘) 本书特色
全书由商务英语和贸易英语两大部分组成,每部分各有10个单元,书中内容大部分来自于英语原版教材,涵盖了大量的商贸英语专业知识及相关案例,书中各个模块由导入性话题讨论开始,循序渐进,通过角色扮演和案例学习将学习引向深入,以此提高学习者的学习兴趣和实效。
商贸英语-(含光盘) 目录
part 1 english for business unit 1 an overview of the company unit 2 professional contact unit 3 reception of customers unit 4 arranging a conference unit 5 collecting information unit 6 business negotiation unit 7 business contracts unit 8 business transactions unit 9 performance analysis unit 10 recruiting personnel part ii english fortrade unit 11 trade consultation unit 12 notes, reports and memos unit 13 processes and operations unit 14 international trade unit 15 money matters unit 16 pricing decisions unit 17 market research unit 18 presenting a product unit 19 solving problems unit 20 advertising 课文参考译文 tapescript for listening 参考文献
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